SEMpathy is a unique search engine marketing company specifically developed to enable local and small businesses to have the same online advantage as the major chains. Since the current consumer climate equates a quality website with a quality product, many local service providers, retailers and small chains get overlooked–even when their products and services are superior to those offered by their larger competitors. Furthermore, a ubiquitous web presence in search engines and social media is often assumed to be an indicator of product popularity and desirability. SEMpathy desires to help local businesses succeed by empowering them with similar online marketing tools and strategies often used by larger corporations. Now local business can have access to the same pool of potential customers from online sources.
SEMpathy, created by combining the acronym for Search Engine Marketing and the word Empathy, stands apart from other search engine marketers and online marketing agencies. This is because we seek to understand and believe in a business before we promote it. You may have seen our tagline, ‘we market your company as if we are you.’ It is this attitude that enables our online marketing campaigns to be as effective as they are. How? Whether we are optimizing for search engine rankings, modifying your pay per click (PPC) campaigns, or engaging in social media–during these moments we truly are acting as if we are you.